10 Times WWE Tried To Present Someone As A Credible Threat (And Failed Miserably)
3. Gene Snitsky
When your first ever battle inside of a WWE ring involves you taking on Kane in a No DQ match, you're absolutely going to get people talking.
That was definitely the case for Mr. Gene Snitsky in 2004 and the towering mountain of disgruntled mass could have undoubtedly become a reviled fiendish heel (no, not the Bray Wyatt kind) in the company after such a controversial first encounter.
However, things quickly took a turn for the worse when a steel chair shot to the back of Kane provoked 'The Big Red Machine' into falling onto his 'pregnant' parter in the match - causing her to miscarry. Snitsky confessed backstage that 'it wasn't my fault' and thus went from eery villain to laughable creep all in one night.
Some genuine threat was restored to the character again when Snitsky crushed Kane's larynx with a steel chair at Taboo Tuesday, only for Kane to crumple the big lad in back-to-back matches upon his return to action.
Snitsky could have become a vicious heel b*stard who was hell bent on inflicting pain on whatever and whoever came his way in the wake of that debut appearance. In the end he just became a cringey walking catchphrase (which wasn't 'his fault') and eventually a bald glorified filler opponent for stars who were destined for bigger things.