10 Ways WWE Can Be THE Cool Wrestling Company Again
6. Goodbye, Michael Cole
At his very worst, Michael Cole is an emotionless robot with one primary programmed function: pure, unadulterated insincerity.
His commentary is contagious. That should be the point - a commentator should immerse his audience into the action - but Cole's automaton delivery infects RAW viewers with the viral efficiency of a plague. In his relentless drive to hammer home the more "important" story beats, to sell what we've just seen for ourselves, he simply ignores the action unfolding in front of him. Near-falls become a pause for breath before he witters on about an already heavily-hyped main event with manufactured hysteria. "Hooks the leg and - oh, he almost gets him. Speaking of..."
"Asuka just loves to entertain!" was the most recent rancid call of his, in how fundamentally wrong he was about the performer he is paid to describe. Adding dad jokes to his disastrous oeuvre, Cole, simply, is The Worst. The passionate Jim Ross was synonymous with the rampant Attitude Era; the passionless Cole is synonymous with WWE at its most insignificant, and thus needs to go.
But Cole isn't the problem; he is a symptom of it.