7. Develop A Major Name That Could Be Catered To The Indian Audience
Building on the previous point, if the WWE decides to build a star that can resonate with the audience on a level that cuts across the race and ethnicity barriers, and if it just so happens that breakout star is of Indian origin, imagine the flock of Indians tuning in to watch WWE on a weekly basis. Furthermore, all the brand building opportunities that could arise that can be parlayed into mainstream exposure through this star who the Indian kids can aspire to be like. When Khali won the World Heavyweight Championship, his matches were heavily publicized by the Indian media, and he instantly became a huge celebrity in the country, as the fans wanted to see him and the kids wanted to be like him. It is what John Cena is for American kids, Bret Hart was for Canadian kids, Rey Mysterio is for the Latino kids and what the Indian kids can attach themselves to. Someone who just like them, aspired and went on to achieve success at the highest level.
Sports journalist, writer, poet, quiz master and an engineer. I have been writing about contact sports for years, and have interviewed UFC fighters such as Miesha Tate, Cung Le and John Hathaway. I had also covered TUF - China finale and UFC Fight Night - Macau.
