10 Worst Supernatural Gimmicks
4. The Boogeyman
Marty Wright's preposterous alter ego had controversially been derided before even making it to television during his Ohio Valley Wrestling seasoning in 2005.
His monstrous demeanour was designed to strike terror into the hearts of audience members, which earned Santino Marella a slap from exasperated OVW doyen Jim Cornette after the 'Milan Miracle' laughed at the farcical gimmick while supplanted in the crowd to feign terror.
Nonetheless, the insane guise arrived on SmackDown in the autumn of 2005 following a series of teaser trailers that simply warned viewers that Boogey was "coming to get'cha", soundtracked by cliched scary music and spooky laugh.
Unclear what made him so weird, WWE's creative forces threw just about anything they could think of at the character to maintain the sense of unease he brought to matches.
Virtually impervious to pain, he performed a jittering and jolting motion when he walked and smashed a comedically oversized clock over his own head before every match.
The use of live worms became a pivotal (and stomach-churning) part of his act that ensured his stock would never rise beyond lower card comedy. Scarfing down mouthfuls of the helpless invertebrates, he'd also force them into opponents faces, mouths, and in one case, down Jillian Hall's cleavage.
Injury prone and completely lacking in credibility, The Boogeyman remarkably made it onto multiple pay-per-views before he was discarded as a full-timer from the company in 2009.