10 Wrestlers WWE Are Currently Dropping The Ball With

7. Apollo Crews

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WWE.com

More than any other NXT call-up prior to the six made during this week’s draft, Apollo Crews was the most premature. At his best, Crews is a dazzling in-ring performer who can get over on his skillset alone, but as far as charisma and character work goes, he’s as wooden as a board.

He can eventually learn these things on the main roster, sure, but Crews would’ve undoubtedly benefitted from a longer stint honing his skills as the Performance Center.

Bringing Crews up too early was the first time WWE dropped the ball with him, and they continue to do so on the main roster. He might not be the best microphone worker in the world, but he’ll never improve if he’s never given a chance to at least try.

Instead of trying to build a character and give fans a reason to invest in Apollo Crews, WWE have reduced his role to “a guy who smiles a lot”, seriously inhibiting his growth and ability to connect with the audience simultaneously.

After drifting from a meaningless feud with The Social Outcasts to an equally meaningless feud with Sheamus, Crews is now lost in the midcard malaise. Crews is undeniably talented, and his in-ring work is always on-point, but at this point, the best course of action might be to send him back to NXT to further his development, something he clearly won’t get an opportunity to do on SmackDown.

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Andy has been with WhatCulture for six years and is currently WhatCulture's Senior Wrestling Reporter. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.