10 Wrestling Facts We Didn't Know Last Week (10 Nov)

6. WWE Use Disney As A Measuring Stick

Disney World 2017
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The Big Lead recently reported that WWE's market cap currently sits at a massive $5.8 billion. In the same story, they quoted Stephanie McMahon's comments to CNBC’s Elizabeth Schulze at a recent Web Summit event in Lisbon. There, the WWE CBO (Chief Brand Officer) said Disney's work is something her company use as a blueprint for success.

To put the differences between wrestling's biggest and Walt's corporation into perspective, Disney's market cap is sitting at $172.7 billion.

Those numbers become even wilder when considering Steph's other statement. She said, without any hint of irony, that there's "no reason why WWE can't be as big or bigger than Disney". The timeframe for this, according to McMahon, is anywhere between 10-30 years.

In WWE, Disney is a bit of a measuring stick. The McMahon family have successfully turned their organisation into a money-making machine, but they're $166.9 billion off the ultimate goal: match, and possibly beat, one of the world's biggest media conglomerates.

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Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.