10 Wrestling Gimmicks That Went Way Over Everyone’s Heads

4. Billy Kidman (Heroin Junkie)

Billy Kidman Ravens Flock WCW
WWE.com

What People Thought: Despite Eric Bischoff admitting on his podcast that he failed to see the appeal, Raven was a late-90s midcard sensation in WCW. The best thing about his detached cult leader gimmick was that it gave other talent, like Perry Saturn, Van Hammer and a rookie Billy Kidman, some purpose. In the 'Flock', Kidman was a young prodigy. That was it.

What He Actually Was: Look back to any of Kidman's performances as Raven's lackey and you'll find a sinister message lurking behind his youthful dirtbag persona. Rather controversially, Kidman scratched himself, appeared unwashed and had dead eyes.

He was a lost, impressionable drug addict, one Raven had taken under his wing.

Kidman rarely spoke as a 'Flock' member. When he did, he'd echo his master's coldness by asking people to leave him alone in between clawing at his skin. The insinuation, hidden beneath the lost soul stuff, was that Billy was hooked on heroin and had a "Seven Year Itch" relationship with life. The buzz had worn off.

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Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.