10 Wrestling Pay-Per-Views That Tried Something... Different
2. WWF This Tuesday In Texas
Prior to 1993, the only other Pay-Per-Views the WWF ran that were not its "Big Four" were The Wrestling Classic, No Holds Barred: The Match/The Movie, and This Tuesday in Texas. That last one is particularly interesting because it took place just six days after Survivor Series 1991.
The show was an attempt to establish Tuesdays as a secondary day for Pay-Per-Views alongside Sundays. It was shorter than a usual WWF event, but was also about half the price and featured the bumper matches of Hulk Hogan vs The Undertaker in a WWF Championship rematch from Survivor Series and the in-ring return of Randy Savage against Jake "The Snake" Roberts. Was this enough to entice new customers?
The short answer: no.
The long answer: noooooooooo.
The show drew a buyrate of 1.0 - approximately 400,000 buys - which was considered a failure by the WWF. Plans for future Tuesday events were cancelled and the company didn't run a big show on that day of the week until 13 years later with the inaugural Taboo Tuesday.
So the WWF couldn't pull off a weeknight PPV in 1991, but a decade later, one company managed to make it work...