10 WWE Network Problems That Should Be Easily Remedied But Haven't Been

2. Weak Promotion

This one is inexplicable, because the marketing and promotional muscle that WWE wields is astounding. They have an extremely wide influence and the deep financial resources to reach anyone on Earth. Yet for as much as WWE has invested in this product, it feels like the promotion behind it has fallen flat. And having your top heels go on TV and constantly tout the Network in a mocking tone doesn't count. In fact it's counter-productive. You want us to boo Triple H and Stephanie, yet grab our wallets and subscribe to the very thing they're obnoxiously shoving down our throats? That's the inherent problem with having the real life figureheads and owners of the company playing heel characters, and the reason the entire concept of the evil authority figure needs to be jettisoned, but that's a subject for another article entirely. Think about all the lapsed fans who no longer watch the current product that could possibly be enticed to subscribe, even if only for one six-month term. Surely WWE would want to lure those people in, correct? Well in order to do so, they'd need to be advertising the Network somewhere other than their current product, since those people are no longer watching. Can anyone recall the last time they saw promotion for the Network anywhere other than WWE programming? For such an ambitious service, product awareness among the general public is exceptionally low, with only current fans and those who follow financial trends truly aware of its existence. That needs to change immediately.