10 WWE Network Problems That Should Be Easily Remedied But Haven't Been

6. Poor Consumer Education

https://www.youtube.com/watch?v=5PhY2NIkz2Q One of the most creative ideas we've seen mentioned online, which would be incredibly effective, is to set up a kiosk at live events with a WWE superstar giving hands-on tutorials with the Network, as well as taking subscriptions on the spot. TNA does a photo-op with a top star after each live show, where for $20 an entire group of fans can take a picture with the wrestler in the ring and have it printed out onsite. If WWE were to tweak this idea and offer the service with new Network sign-ups, you'd likely have a large batch of new subscriptions at each event just based off the chance for fans to personally interact with the performers. This also kills two birds with one stone by allowing a more concise demonstration of how to use the service. Make no mistake, the Network is extremely easy to access, but it's critical not to overestimate the general public's technological proficiency. The methods they've employed thus far have not been as effective as they should've, and the promos they've shown on television really only get you to the set up and log-in stage, when the interface is where a lot of people seem to be having trouble. Comparing the Network to Netflix was definitely a step in the right direction in educating the consumer on how truly simple of a product it is to use, but they've just not done enough in that regard, and that needs to be a priority.