10 WWE Stars Who Are Money Right Now

At the end of the day, WWE is all about making money - and the advantage will therefore always lie with its most marketable superstars. It explains why The Rock and John Cena headlined two WrestleManias in a row (even with a slew of promising newer talents beneath them), it explains why Roman Reigns is being pushed instead of Cesaro, and it explains why Eva Marie still has a job with the company, despite lacking any sort of wrestling ability. Moneymakers get booked stronger, stick around for longer, and leave a more impressive legacy. As unfair as it sounds, talent and diligence aren't the most important qualities a WWE superstar can have. Being over with the fans is far more crucial, and there's no science to popularity. Sometimes superstars achieve such success on the back of their in-ring ability, sometimes by being uniquely charismatic, and sometimes simply because the company handpick them, and push them down the audience's throats. Each superstar may take a different path in doing so, but turning oneself into a cash cow remains absolutely crucial to succeeding as a wrestler in WWE. Here are the absolute best of the current crop...