10 WWE Wrestlers Lost In The Shuffle
6. Apollo Crews
There are few wrestlers to have had as weird a year as Apollo Crews.
Floundering following lots of losses to Big E in Intercontinental Championship battles, Crews took on a new heel persona as somebody inorganically connected to his Nigerian heritage, and linked up with Commander Azeez at WrestleMania to finally secure the secondary strap.
The "Nigerian Drum Fight" wasn't much to write home about in truth, but it at least reflected a bit of sustained attention from WWE's creative team. Crews barely had any angles of note with the belt before falling to an in-form Shinsuke Nakamura shortly before SummerSlam, and he's been marginalised by bland tag team and singles losses ever since.
Crews has had problems emoting before, but the strange character twist helped him find a voice - even if that voice was suddenly miraculously different to the one he'd spoken with since arriving in NXT back in 2015. With little spotlight on it, this latest run is starting to feel troubling like another failed endeavour.