11 Questions And Answers For WWE Network UK October Launch
7. What Does Canada's WWE Network Tell Us About The UK Network?
The Canadian WWE Network roll-out is a sterling indication that the UK release will be tied in with Sky. In Canada, the Network will be tied in with the Rogers Network. Broadcasting on Rogers Channel 512, the linear channel will have "pay-per-view events, groundbreaking original series, live in-ring action, reality shows and a video-on-demand library." That will be pretty much what WWE works out with Sky for the UK, we can presume. There'll be the on demand content too of course, but in the UK and Canada it is far less an 'over the top' experience. In some ways it's actually better that WWE are working it in with established broadcasters, it makes marketing easier and also opens up advertising opportunities. There's a further clue from Canada that WWE Network will be on Sky. The structure of this new agreement demonstrates WWEs commitment to growing our brand internationally through integrated partnerships," stated Gerrit Meier, WWE Executive Vice President, International. That quote is basically saying that the international roll-outs will be done with partners, rather than being a sole WWE 'over the top' roll out like the US.
