12 Exact Moments AEW Booking Stopped Making Sense

9. CM Punk’s Collision (June 17, 2023)

Samoa Joe CM Punk Collision Aug 12
AEW

‘CM Punk’s Collision’ is a strange thing to hold nostalgia for. It only happened two years ago, for one, and was it that good?

It was refreshing, a welcome shift from the often frenzied, numbing pacing of Dynamite, on which too many angles aren’t registered for long enough. But how good was it, really?

Beyond the overlong main event matches, the storytelling was baffling - one long unkept promise. CM Punk unveiled an AEW World title with a spray-painted ‘X’ on it, proclaiming himself to be the Real World champion. Naturally, fans expected a unification match against recognised World champion MJF. This, astonishingly, was never formalised nor even planned - so why did Punk, who asserted a degree of creative control, do this?

It was difficult to interpret as anything other than a political power play. Which, factoring in the rumours of certain talents being banned from the building, might sum up CM Punk’s Collision generally.

Why did Tony Khan approve it? You don’t tease or hint at matches you have no intention of delivering. That’s the first rule of promotion. Did Khan just expect everybody to magically get along?

That might read as snarky, but honestly, it’s not untrue. Khan booked his show in the summer of 2023 with total naivety. It was almost cruel to his fanbase, but eventually, at least until 2025, scorned fans taught themselves not to get excited.

Cloaked by a darkened cloud the entire time - a happy ending to the unresolved CM Punk Vs. the Elite feud was never remotely likely - the early days of Collision were beyond untenable. A source of anxiety, not escapism.

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Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!