12 Radical Ideas That Could Save WWE Smackdown

3. Give Smackdown A Title

€and give them the Intercontinental championship to work angles around. No storyline, character or gimmick in WWE€™s history has needed more rehabilitation and reinvention than their secondary championship. The US title has taken leaps and bounds in credibility since John Cena made it his personal project. We can save the cursed, humiliating legacy of the Intercontinental title and turn it around. Make it Smackdown exclusive€ and make it mandatory that the Intercontinental champion defends the title every single episode of Smackdown. At present, it€™s given to lame duck characters who need the rub of some gold around their waists, and who will invariably lose every non-title match they€™re placed in. Say hi, Wade Barrett. That€™s fixable€ by making it impossible for the Intercontinental champion to have non-title matches. Every match they€™re in, bell to bell, is for the title. Doesn€™t matter who it is, when or where: if there€™s a non-tag match involving the IC champ, it€™s automatically for the title. It turns the secondary champion into a workhorse, makes their wins and losses matter again and, like Cena€™s US Open Challenge, gives a little rub to every lower card wrestler that the champion has a reasonably competitive match against. You don€™t want your undercard filled with jobbers and losers. Who wants to see them perform? Make the Intercontinental championship Smackdown exclusive€ then make it great again. It€™ll make the men €“ and women, who knows €“ who fight over it mean more by association.
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Professional writer, punk werewolf and nesting place for starfish. Obsessed with squid, spirals and story. I publish short weird fiction online at desincarne.com, and tweet nonsense under the name Jack The Bodiless. You can follow me all you like, just don't touch my stuff.