18 Reasons Why Last Night's WWE Raw Was An Absolute Mess

5. Average Joe

This Kevin Owens "everyman" gimmick will succeed because the former 'Prizefighter' is such a phenomenal performer, and that's it. These segments are fun because KO makes them fun. He's such a charming, charismatic, and engaging wrestlers that you could probably ask him to recreate the famous Booker T/Steve Austin supermarket brawl with a blow-up doll and it'd be one of the best things on Raw, and if WWE had handed this storyline to anyone else it'd already be dead.

... but it's absolutely mental, isn't it?

Last week, Owens was hitting gutterballs at the bowling alley. He was chowing pizza at Elimination Chamber, and yesterday was movie night with his son, Owen. A weird character U-turn for a guy who spent much of last year effectively trying to get himself fired.

It feels like Vince McMahon is trying to frame Owens as "one of us." "What do those slobs do when they're not watching Raw, pal? Eat pizza, watch movies, go bowling? Book it up!"

File this one under "let it all play out" for now, but at least it's something different.

Channel Manager
Channel Manager

Andy has been with WhatCulture for eight years and is currently WhatCulture's Wrestling Channel Manager. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.