3. The Vince McMahon Kiss My Ass Club (Raw, November 19, 2001)
When Team WWE defeated The Alliance at the 2001 Survivor Series, Vince McMahon regained control of the wrestling landscape. The first thing on his to-do list was to repay the disloyalty of former employees and family members. Shane and Stephanie McMahon were vanquished. Paul Heyman was fired. Steve Austin was to be dealt with but one unfortunate soul would be humiliated by the boss in a way few could have ever expected. When the Vince McMahon Kiss My Ass Club was announced, many supposed he would require several Superstars to beg and plead for their jobs, to pepper him with pleasantries and compliments. That was not the case, as William Regal found out. Regal dropped to his knees, puckered up and in front of the entire world, literally kissed McMahon's ass. The action drew a huge reaction from the North Carolinians and Jerry Lawler put over the ludicrous nature of the events that had unfolded, laughing and making fart noises as fans were assaulted with a barrage of replays. Regal would recover nicely and, in fact, even used the literal ass-kisser label to help him achieve even more heat as one of the most hated Superstars in the company. Still, it is a moment that fans of that era still look back and reminisce on. To quote the Rock, "what, in the blue hell, is wrong with you? Sick freaks!"
Erik Beaston is a freelance pro wrestling writer who likes long walks in the park, dandelions and has not quite figured out that this introduction is not for Match.com. He resides in Parts Unknown, where he hosts weekly cookouts with Kane, The Ultimate Warrior, Papa Shango and The Boogeyman. Be jealous.