13. Bray Wyatt
The most modern example of a spooky character on this list, Bray Wyatt nonetheless belongs in this company. As 'Husky Harris', Windham Rotunda was going nowhere in the WWE system. Making the bold decision to reinvent himself in 2012, Rotunda created the guise of Bray Wyatt. Appearing as a foreboding preacher who warned about the 'end of all things to come', Wyatt also unnervingly talked about 'Sister Abigail'. Now, he's known as 'The New Face Of Fear' on the main roster. Quickly outgrowing the NXT developmental system, Wyatt was shunted up the ladder onto shows like Raw and Smackdown in 2013. Since then, he has thrived, becoming known as one of the better promo men under contract. Talking with real confidence, Wyatt's hushed delivery can often be chilling. There's a cult-like vibe to The Wyatt Family. Bray is the leader, brainwashing the likes of Luke Harper and Braun Strowman. Mind games will become more prevalent as this list progresses, but Wyatt is the most current user of that tactic on WWE television. His general appearance is creepy enough, but look at the faces of adults in the front few rows when he performs his upside down spider-style walk. That's genuine fear.
Jamie Kennedy
Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.
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