3 Ups & 10 Downs From WWE Raw (Aug 3)

New ideas =/= good ideas.

Shane McMahon Dabba-Kato
WWE

There is an understandable thirst for new ideas in professional wrestling, particularly within the WWE product.

Increasing volumes of fans are sick of the same-old programming. WWE's presentation style and storytelling mechanisms have barely changed over the past two decades, generating fatigue, jadedness, and frustration for their most commonly used tropes, techniques, and formulae. Individual shows are barely distinguishable from one another, so the slightest hint of anything fresh or original perks the ears and grabs the attention of those whose interest hasn't completely waned yet.

It's hard to blame them, and shrinking viewerships show, definitively, that WWE's old methods aren't working anymore. Change is a necessity. Only a paradigm shift can break the fanbase's deep-rooted ennui.

An unfortunate byproduct of this is that all new ideas are immediately hailed as good, even when the execution stinks, because it's "different," man. This is a horrible way to analyse any artform. An idea isn't automatically "good" because it's different - last night's WWE RAW proves this.

This absolute mess of a show brought the debut of Shane McMahon's RAW Underground, WWE's new "chaos" stable, a teary-eyed episode of the KOs Show, a new 24/7 Champion, and more. Let's take a look at it...

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Andy has been with WhatCulture for six years and is currently WhatCulture's Senior Wrestling Reporter. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.