In the minds of most, the WWE is in crisis. On a weekly basis, fans are rejecting the product they are being given by hijacking matches with irrelevant chants and boos. The universe is in an uproar over the current state of affairs; part timers are being given main event spots over the most popular wrestler in the industry, the diva and tag divisions are withering away to the point of near extinction and fans are growing weary of the, quite frankly, horrendous booking decisions as of late. From 2002-2011 all WWE wrestlers were split into to two different rosters, named after their two primary television programmes, Raw and Smackdown. This was known as the brand extension. The two rosters only appeared on their own shows (with the exception of interpromotional matches/feuds) and PPVs. The individuality of the brands, made both Raw and Smackdown separate entities with lives of their own. The shows were unique, and because of this, WWE fans actively engaged in the viewing of both to experience two different, but equally as entertaining, WWE shows every week. With the current position the WWE are in, they need to pull off something big to rejuvenate the product and regain the fans support. Arguably the way to do this is through the reinstating of the brand extension, and with the original brand extension ending not too long ago; it certainly wouldnt be too foreign a concept for fans to accept. Heres a look at 5 reasons why reintroducing the brand extension would be the best course of action for the WWE to take.