6 Ways WWE Can Salvage Apollo Crews
6. An Alignment Shift
Without doubt the easiest way to breathe new life into a floundering character, Apollo Crews may be better suited than most to the 'turn him heel' mode of thinking. Some detractors are always quick to view it as lazy work, but if something has the potential to be so effective why does planning effort have to come into it?
Apollo Crews isn't like most men. Heck, Apollo Crews isn't like most pro wrestlers. Apollo Crews is a mountain of a man with all the athleticism in the world, logic dictates that cheering for a guy who quite clearly can do it all makes no sense. That same logic dictates that Crews himself should have a chip on his shoulder.
As of right now, being the smiling baby-kissin' babyface isn't working for Apollo Crews. Heck, it probably wouldn't work for anyone. The booking of Crews today is as lazy as it gets, merely throwing the guy out in front of the crowd and hoping the crowd will latch on to his abilities. Turn him heel, give him a chance.