7 Ways WWE Get Their Best Characters All Wrong

3. Everyone Is A Moron

Braun Strowman Kevin Owens Coward Bully
WWE

You can count the number of WWE wrestlers who regularly display even a modicum of intelligence on one hand.

Babyfaces are particularly susceptible to being tagged with the dipsh*t stick, as it seems barely a week passes without at least one doing something unfathomably stupid. The heels aren't immune to being booked like bumbling, incompetent buffoons either though, with the bulk so devoid of common sense they make Ryback look like Nick Bockwinkel.

In her feud with Carmella, Asuka was routinely presented as a brainless imbecile, falling for James Ellsworth's most obvious traps. By the end, she was so diminished that the crowd didn't even care as she beat the living hell out of 'The Chin That Eats The Pin' at Extreme Rules. Far from keeping her "protected," these booking decisions have sunk her, and the wreckage may never ben recovered.

AJ Styles let Shinsuke Nakamura kick him in the groin a dozen times without ever buying a cup. Both Kevin Owens AND Braun Strowman have looked foolish in their ongoing storyline. Roman Reigns, meanwhile, is a company golden boy who somehow thinks he's an anti-authority badass.

How can anyone invest in such moronic characters?

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Channel Manager

Andy has been with WhatCulture for eight years and is currently WhatCulture's Wrestling Channel Manager. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.