8 Reasons NXT Takeover Was Better Than WWE SummerSlam
7. Fresher Look
The logo and branding of this event was very simplistic using black, white, and grey. These colors helped set the stage for a very different feel than what is expected of a WWE branded show. The bright white ring ropes were an eye-popping contrast to the black mat inside the ring. It was easier on the eyes and allowed for all the colors the wrestlers brought to the ring stand out that much more.
Video boards were heavily used as well throughout the show. They circled the arena, were on every side of the ring, and even on the entrance ramp. Apollo Crews actually stopped and pointed at his logo on the floor exclaiming; "hey, that's me!" Another minor detailed used was darkening the crowd during matches. Usually WWE has the lights on the crowd during matches (sometimes red or blue), but for this show the spotlight was completely on the ring, and it looked great for the home audience.