That really seems to be the root of this feud between these two big, bruising heavyweights. Rusevs real-life fiancée Lana recently returned to WWE (having recovered from a broken hand), with their storyline breakup being brushed aside in favor of something closer to reality. Their engagement was woven into their characters and they began making out regularly on camera. Enter Ryback. The Big Guy battled Rusev in a match that ended when Rusev got counted out attending to Lana after she was accidentally (storyline) injured. In subsequent weeks, Ryback came out to the ring to break up a make-out session between the lovebirds, and a rematch between the two ended in a double count-out thanks to Lana feigning another injury. https://www.youtube.com/watch?v=rXlJ7nizDMc Really, no good reason has been given for this feud theres been no promo time on Raw to set this up either so we might as well make up our own reason, that being that Ryback hates public displays of affection. Until we get a real reason, we might as well hold out hope we get an answer to this.
Scott is a former journalist and longtime wrestling fan who was smart enough to abandon WCW during the Monday Night Wars the same time as the Radicalz. He fondly remembers watching WrestleMania III, IV, V and VI and Saturday Night's Main Event, came back to wrestling during the Attitude Era, and has been a consumer of sports entertainment since then. He's written for WhatCulture for more than a decade, establishing the Ups and Downs articles for WWE Raw and WWE PPVs/PLEs and composing pieces on a variety of topics.