9 Reasons Seth Rollins' Injury Is Best For WWE Business
5. New Stars And Call-Ups
Along the same lines, who WWE chooses to put in this tournament and how the matches go could have implications far beyond the tournament and for more than just the winner. There is the potential that we could see WWE actually make a new star. How do you do this? Its simple, really: Have someone like Cesaro (because hes a perfect example in this case) win a hard-fought victory over someone like Sheamus in the early rounds and then upset a top star in the semi-finals, only to lose in the title match after a long, spectacular bout. Then (and most importantly), book him strongly in the aftermath to show that hes a top contender. There also is the possibility of WWE calling up an NXT superstar or two to wrestle in the tournament. Perhaps Finn Balor, Samoa Joe or Baron Corbin get a slot in the brackets and win a couple matches against the main roster stars, earning their stripes and sticking around. Imagine the scenario above with Finn Balor inserted into Cesaros spot. That is one way to make a star overnight.
Scott is a former journalist and longtime wrestling fan who was smart enough to abandon WCW during the Monday Night Wars the same time as the Radicalz. He fondly remembers watching WrestleMania III, IV, V and VI and Saturday Night's Main Event, came back to wrestling during the Attitude Era, and has been a consumer of sports entertainment since then. He's written for WhatCulture for more than a decade, establishing the Ups and Downs articles for WWE Raw and WWE PPVs/PLEs and composing pieces on a variety of topics.