A Day In The Life Of A WWE Creative Writer

Mandy Rose Nikki Cross
WWE.com

It’s really going to connect Cross with the audience and make her sympathetic. It absolutely is a great morality play with a valuable lesson: if somebody is horrible to you, simply beat them up! That way, people who do not look like Mandy Rose now know how to solve the confidence issues that can lead to profound mental health problems.

Or, failing that, they can take comfort in this escapist entertainment. I hate myself every time I look in the mirror, they’ll think, but Nikki Cross is fighting the good fight on my behalf, until she inevitably turns heel at some point, because pro wrestling absolutely isn’t the platform to impart lasting lessons through its characters.

The writer is immensely pleased: he’s solving the bullying problem, one predetermined sports entertainment storyline at a time.

It looks like WWE and MSG are gonna be alright, the writer reckons. These stories should ensure that the next time the show rolls into town, we’ll sell every last ticket. But we still need a hot main event angle to put the show over the top.

“This is going to work so well—what if we also script Shane McMahon to call Kevin Owens ugly?”

The room falls into silent disgust. “Men don’t give a sh*t about that,” one of his colleagues says, bitterly. “Only women care about what they look like, and buddy, that’s all they care about.”

The writer is embarrassed. “Of course,” he says. “What was I thinking?”

A different angle is required.

CONT'D...(4 of 5)

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Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and surefire Undisputed WWE Universal Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!