AEW Dynamite Ratings Hold Firm Despite Stiff NBA Competition
Dynamite posted only minor P2+ and P18-49 declines against the NBA playoffs on Wednesday.
This week's episode of AEW Dynamite held up reasonably well against stiff NBA competition, posting only minor declines in key metrics.
As originally reported by Brandon Thurston of Wrestlenomics, an average of 930,000 P2+ viewers watched the 20 April episode of Dynamite across its two hours. This figure includes 481,000 in the key 18-49 demographic for a rating of 0.37 - enough for the show to finish fourth on the night amongst original cable shows.
Dynamite was outdone only by NBA playoff coverage airing on Turner, having gone head-to-head with parts of two individual games. Said games drew P18-49 ratings of 1.40 and 1.22 respectively. It is likely that the NBA will continue to dominate television as the playoffs progress through June, having already had a detrimental impact on all major wrestling shows since commencing on Saturday 16 April.
This week's P2+ viewership was down 5% from the previous week. P18-49, meanwhile, posted a small decline at 1%.
While heightened competition makes it difficult to invest too much in television ratings for the next few weeks, it is likely that AEW officials will be pleased with how Dynamite held up, given that the brand's numbers are often more elastic than its competitors when clashing with outside events.
Data: Wrestlenomics, Showbuzz Daily.