Clarification On Recent AEW Dynamite "More Than 4 Million Viewers" Claim

No, TBS, AEW's Dynamite viewership did not quadruple overnight...

by Andy H Murray
AEW Dynamite new look
AEW

Brandon Thurston of Wrestlenomics has moved to clarify Warner Bros. Discovery's recent claim that AEW Dynamite "brings more than 4 million viewers to TBS every Wednesday night," which came as part of the Tony Khan-helmed promotion's press release announcing the new 'AEW: All Access' series.

Said Jason Sarlanis, President, Turner Networks, ID, & HLN. Linear and Streaming, earlier this week:-

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“AEW has such an amazingly loyal and dedicated fan base that brings in more than 4 million viewers to TBS every Wednesday night. With ‘All Access,’ we are bringing that incredible audience a whole new way to experience the wrestling universe they love. We have a powerful partnership with Tony Khan and AEW. With this new series we are expanding the franchise in a way that invites viewers inside the world of wrestling like never before.”

Given that outlets such as Wrestlenomics and Showbuzz Daily typically report weekly viewership in the 900,000-1,000,000 range for Dynamite, the claim raised eyebrows.

Thurston, who reached out to Warner Bros. Discovery about the "4 million" claim, learned that the number relates to the number of viewers watching at least one minute of TBS between 7PM and midnight as a weekly average in 2022:-

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This week's Dynamite drew 1.028 million total viewers on TBS, hitting a P18-49 rating of 0.35:-

This figure was enough for AEW's flagship to finish first on the night amongst original cable telecasts.

Channel Manager
Channel Manager

Andy has been with WhatCulture for eight years and is currently WhatCulture's Wrestling Channel Manager. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.