Here's What WWE's New SmackDown Logo Looks Like

Wondering what SmackDown will look like on USA Network? WWE has changed something...slightly.

WWE SmackDown Logo USA Network 2024
WWE

See above for the tweaked logo WWE will use once SmackDown debuts on USA Network next week. It's a slightly curvier and squashed take on the flatter and lighter one shown on FOX for approx five years.

Traditionalists will be happy to know that Triple H is keeping the blue and white colour scheme. It'd be kinda weird if SmackDown suddenly changed to orange and purple, or something like that! Seriously though, it'll be interesting to find out what fans think of the "new and improved" logo.

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Some will likely be underwhelmed by it, whilst others will understand that WWE couldn't deviate too far from the norm but had to change something. It's worth noting that the new logo seems slightly darker than the old one, but that could be down to the quality of pics doing the rounds.

WWE has loaded SmackDown's USA debut with some cracking matches. Cody Rhodes defends his title vs. Solo Sikoa inside a steel cage, and Kevin Owens teams with a mystery partner (Randy Orton, presumably) vs. A-Town Down Under.

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What do you think of the new look?

Contributor

Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.