LA Times' AEW Story Was Most Read Of The Day

Piece on new company attracted more eyes than even Trump stories.

LA Times AEW
AEW/Los Angeles Times

The buzz around AEW is louder than an entire colony of bees right about now, with pretty much every set of lips vaguely concerned with the wrestling biz flapping about it.

It seems this interest has slipped into the mainstream: according to veteran wrestling journalist Dave Meltzer, the venerable Los Angeles Times' piece on the embryonic promotion was their most read story of the day yesterday - attracting more eyes than even their coverage of Donald Trump.

What's notable is that the article isn't a sensationalised bulletin optimised to attract clicks, but a longform retrospective ahead of their debut, promoting the relatively prosaic title "AEW debuts as new hope in pro wrestling."

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That it managed to garner so much interest is telling, then. The conclusion we can reasonably draw is that there's been a sizeable number waiting for a long time - say, eighteen years - for pro-wrestling's 'new hope'.

Of course, the article's circulation is likely to have profited from the aforementioned buzz within wrestling circles, encouraging its dissemination across social media.

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Either way, it's positive news for the industry as a whole, suggesting wrestling has had fans all along, albeit ones waiting to be inspired.

Editorial Team
Editorial Team

Benjamin was born in 1987, and is still not dead. He variously enjoys classical music, old-school adventure games (they're not dead), and walks on the beach (albeit short - asthma, you know). He's currently trying to compile a comprehensive history of video game music, yet denies accusations that he purposefully targets niche audiences. He's often wrong about these things.