The Disturbing Truth Behind Saudi Arabia Buying WWE

Vince McMahon Saudi Arabia
WWE

That all may read as much too nihilistic.

People, many of them, remain disgusted - and rightly so - that WWE continued to sportswash a sadistic regime. But also, the level of backlash was absolutely nowhere near where it was four years prior, when dissident journalist Jamal Khashoggi vanished off the face of the earth amid reputable intelligence that he had been dismembered with a bone saw. This is how hell-mouth capitalism works; it is so relentlessly unfair and awful that everybody simply becomes calloused to horrible things because - newsflash, slick - something horrible happens every single week!

All of which is to state that, as awful as the probable news is - if you're somehow unaware, WWE has reportedly been sold to the Saudi Arabia Public Investment Fund and reverting to private ownership in the process - nothing materially has changed.

WWE is still a bad company. It is rotten. This is a company owner variously accused, throughout his grim history, of covering up murder and child molestation, encouraging a belatedly lethal drug culture, and generally treating its workforce like meat. If you were to rank every awful thing WWE has ever done, in a 100-point list, the awful bullying to which Howard Finkel - as nice and as dedicated a man as this horror show of an industry was lucky to ever have involved in it - wouldn't make the drafting stage.

If you think it changed under Triple H, because people seemed happier to work there and many talents were brought back after being fired, did you see the celebrations of the KSA leading up to Crown Jewel '22? If anything, Triple H and Stephanie McMahon were more overt than the old regime in embracing their benefactors.

Don't cry for WWE. It was already dead. WWE hasn't magically turned heel. The only thing that's happened here is that Sting has taken off the Sting mask to reveal the Sting face paint.

CONT'D...(2 of 5)

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Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and current Undisputed WWE Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!