The Real Reason WWE Still Push Roman Reigns
'The Monster Among Men' was turned heel following his SummerSlam near-miss against Reigns and Brock Lesnar, aligning himself with midcard botherers Dolph Ziggler and Drew McIntyre to facilitate the red brand with six-man tag matches with The Shield on house shows and pay-per-views over the Autumn months. The Shield returned in t-shirts alone a week removed from their Brooklyn reunion, flogging t-shirts with the Toronto locale on as they'll now do everywhere they travel.
The clobber may not be orange, blue or yellow, but the motivation is still bright green. And it's this that apparently keeps Roman atop the pile in spite of the vuvuzelas used by the crowd every time he's walked the aisle since late-2014.
Money is talked about in figures almost too great to reconcile these days. Performers make the sort of money for short Monday Night Raw cameos and endless house show loops that would have made territory stars blush, but allegedly so few are overtly worried about how those shows sell. The bottom line didn't just disappear from company vernacular when Stone Cold et al marched off into the sunset - it disappeared from the minds of millennial performers standing on the shoulders of their giant heroes.
McMahon was Austin's foil many times he uttered that legendary catchphrase. He rebuilt his empire upon it.
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