The True Story Behind The WORST Wrestling Show In History
What happened, ultimately, is that wrestling got hot, and an aspirational (but utterly hapless) carny tried to capitalise on the trend. He was worked by those that the national promotions wanted nothing to do with; Neidhart refused to do a job 30 minutes before the show started, and, in a moment of poetry, he was bit by the snake he tried to rescue. The production crew cut the only match of any athletic value short because they felt it wasn't consistent with the values of the show: ancient, hokey schtick with a problematic undercurrent. This was fated to be a depressing anti-punchline by everybody involved.
Heroes of Wrestling drew 2,300 largely disinterested punters to Casino Magic in St. Louis - once a proud territory, in a rather depressing postscript - and just 29,000 on pay-per-view, failing to break even through the hoped-for 41,000 buys. There was never a Heroes of Wrestling 2, as was intended.
The Sheik's kneecaps, and the entire wrestling world, were thankful.