10 Ways Jeff Jarrett Can Make His New Wrestling Promotion A Success
7. Be Innovative
If the new Jeff Jarrett led company wants to make an impact in wrestling, it has to be innovative. ECW was the original innovator, as discussed in the previous point, with the extreme style and how far you can take it. This forced WCW and the WWE to follow their lead and adopt this extreme style. Other companies have introduced innovative matches or have a championship or weight category that makes them stand out. One of TNA's biggest strengths early on was the high flying, energetic X-Division, and the introduction of the Ultimate X match as part of this, which had fans on the edge of their seats. The WWE, for all the criticism you can level at it, has always been the leader in innovation: from introducing the Superbowl of wrestling in Wrestlemania, to unique match types like the Elimination Chamber and TLC matches, to annual matches like the Royal Rumble that the fans are desperate to see. The level of innovation from the company has tailed off recently with the lack of competition. Many companies start off trying to push the boundaries, but end up towing the line and become WWE-lite. TNA are a prime example of this: they started off with a six sided ring but returned to a standard ring. If Jarrett's new promotion can combine new match styles with unique pay per view events, alongside a gimmick they can build upon (an octagon style ring would be interesting), they will take wrestling by storm and push the WWE to a new level as well.
31 year old father of one with a background in sport. Still a child at heart, which is probably why I like wrestling, TV and films so much. If you like what you read, please follow me on Twitter: @glen_naylor