10 Ways Jeff Jarrett Can Make His New Wrestling Promotion A Success 

6. Don't Be Afraid To Fail

This is linked in to the previous point about innovation. In the early stages of the company going live, many fans will want to see something different to what they currently have on offer. Critics and fans will give Jarrett's company more leeway if they are trying something new - even if everything doesn't succeed at first. Many people would prefer them to make errors and not always succeed if they are trying something new, rather than failing by copying other companies. Once the company is off the ground and has gained a loyal following, then they have more opportunities to aim big with hitting story lines and aggressive matches that accompany them. Not everything will be successful but fans will go with them if the content is still good to watch. A good example would be the Invasion story line done by the WWE in 2001. While the Alliance team wasn't as strong as fans would have liked, with too many WWE wrestlers in there, and the story wasn't pushed as much as it could have been, fans went with it because of some good matches and the introduction of some great wrestlers. It is the principle of "go hard or go home": if his new company can commit to what they are trying to achieve and try to do something different, fans will accept some successful failures along the way. If boundaries are continually pushed, some things will obviously not work but fans will keep watching to see what they try to do next.