9. Mis-Inform The Dirtsheets And Dolphins1925
WWE recently acted to mis-inform the Wrestling Observer's Dave Meltzer that CM Punk would be returning on the Chicago Raw. Meltzer reported on the return and less than 24 hours later the majority of the wrestling world seen it as pretty much a given that the Punk return would be happening. This same tactic should be employed more often by WWE, work the wider media in order to achieve creative goals. By working the Observer in relation to Punk, WWE managed to dissipate some of the audience displeasure, with most people presuming Punk would be showing up at the end of the broadcast. When that didn't happen fans were upset, but the show was already over, fans had spent the majority of Raw buoyant in secure knowledge they were more than likely seeing Punk at the end. WWE should use these same tactics with Undertaker's story. Create the perception that Lesnar could be winning by leaking mis-information to Dave Meltzer that Undertaker is unfit to continue wrestling and as such is booked to lose in New Orleans. It would be a complete lie with the aim of getting fans on board with Lesnar as a threat, Dave might take it with some reservation, but he would have no choice but to report on the leak. When that happens the news would go viral and the odds makers will no doubt make Lesnar a far more shortened contender for victory. This is also the perfect time for WWE to put Dolphins1925 to good use too. His spoilers have been so accurate that many fans will take it for gospel if he reports a Lesnar win. WWE should con the Dolphin by putting out fake results with only Brock, Vince and Taker knowing the real story.