WWE And TNA: 7 Worst Moments Of The Week (Feb 26)

3. This Day Keeps Getting Worse

Groundhog Day may be my favorite film, even though half the movie is repetitive due to the scenes being played out in various ways over and over again. However, there’s a point to it all, because Bill Murray finds a genuine way to live his life. While watching The New Day, I feel there’s no point to it all, and that they’re stuck in some sort of weird time warp and no lessons will ever be learned, and at some point they won't even wrestle, they'll just talk about t-shirts and cereal for 30 minutes a week.

Now, to be fair, Big E’s line about Lana being Russian popped the crowd on Raw. That was pretty clever, but everything else about their segment was various levels of obnoxious. This is because New Day obnoxiousness continues to grow every week.

The group doesn't really feel like wrestlers anymore, they’re just pitchmen for themselves. I get that they’re doing it in a self-aware way, so they think they should get a pass, because they're in on the joke, but it’s still just shameless plugging and the joke is played out. It’s like the DX reunion with Michaels and Hunter shilling their merchandise in every skit they were in. They thought it was super clever because they admitted they were doing it. But no. Not really.

On Raw, New Day plugged Xavier’s Youtube channel, then he put over himself about to host a video game awards show, then they pandered to get a Lion King movement going online, and oh yeah, they’re attempting to still get that ice cream thing off the ground...which is basically ripping off CM Punk in 2012. This is their entire bit these days. They say “Who?”, shill merchandise and put on a bunch of over-the-top facial expressions and call it a night. They're likely making a killing off of it, but that doesn't mean it's good.

I was happy to see the crowd turn on Enzo on Raw, but how do these three continue to get a free pass? Where is Sheamus when you need him?