WWE And TNA: 7 Worst Moments Of The Week (Feb 5)

3. Heels Lose Their Heat

I don’t know, it just seems that almost no one ever gets to look strong in WWE. Unless it’s Cena or Reigns, but that goes without saying. That bizarre philosophy hurts the ability for anyone to really stand out. This is especially true for the villains in the company. Most of them are booked as bumbling fools. When they do get a win, the creative team needs to let us know as soon as humanly possible that they really aren’t that tough and that their victory was probably a fluke (unless they’re approximately 7 feet tall). Royal Rumble saw some bad guys go over, but by Monday the company made it clear that everyone is equal.

At the Rumble, Charlotte beat Bayley clean. Cool. The next night Bayley pinned Charlotte with her finisher cleanly. Not that cool. Roman Reigns lost at the Rumble, and on Raw he got some of his revenge immediately by getting the better of Braun Strowman and by chasing off Kevin Owens. This is also not good. Neville won clean at the pay-per-view, and then he failed in his attack on Rich Swann from behind the following night! WWE never makes us anticipate the heroes evening the score (unless it involves the COO of the company), so it never means anything when they do.

On top of all that, Zayn beat Jericho in the typical “non-title match where the challenger must always win” formula. Contrast all of that to how they handled Nia Jax on Raw. She wrecked Sasha Banks in 5 minutes at the Royal Rumble and beat her in 2 minutes the next night. That makes her look like a monster, and Banks still has an out due to her injury.

In the major stories the good guy/woman is always going to win in the end, but at least give the villains some heat until that time comes. Otherwise it all feels rather pointless.