WWE Fastlane 2017: 22 Best Internet Reactions To Goldberg's Win
7. Organic, Hype-Building Story-Telling? NAHHHH
You can say what you want about Goldberg being a star and being the bigger draw, but the manner of the booking matters, and when the post-PPV landscape is defined by people chewing into your creative team, there's absolutely something wrong.
They might look like the fall guys sometimes, but such wrong-headed booking comes back to one place alone, and it's not like they seem to be heeding the issues they're creating for themselves...
At least the product has its own memes ready made for such occasions...