WWE Raw: 10 Things You Might Have Missed (2 Oct)
6. Pink Stink
It's that time of year again.
No, not the time of year where WWE should again be championed for some excellent marketing...sorry, philanthropy. It's actually the time of year to use Twitter for good and type 'Komen' in the search box.
You'll be greeted by hundreds, if not thousands, of tweets from people confirming just how little the Susan G Komen charity actually donate to cancer-related causes from the almighty profits made by aggressive marketing campaigns such as these. It's become as routine as WWE's rope reversal - the longer this toxic relationship continues, the more people feel obliged to discuss the various controversies attached to the group.
Cancer is horrible, and charity is simply wonderful. But WWE's persistence with the group will continue to generate equal or greater disdain, and rightly so.
Especially with the latest campaign idea...