10 Movie Franchises That Destroyed Themselves With ONE Decision

3. Oversaturating The Market - The Lego Movie

The Expendables 3 Sylvester Stallone
Warner Bros.

Though there was understandable skepticism that The Lego Movie wouldn't amount to much more than a glorified feature-length commercial, it ultimately turned out to be one of the decade's most surprising films - a devilishly witty, beautifully animated, and surprisingly heartfelt effort.

While interest in a sequel was high, Warner Bros. quickly shot themselves in the foot by oversaturating the market with Lego movies.

In 2017, both The Lego Batman Movie and The Lego Ninjago Movie were released, the former a solid success while the latter tanked at the box office.

This was the first warning sign that fatigue was quickly setting in, and that beyond the core Lego Movie brand, audiences weren't terribly interested in a slew of spin-offs.

The general perception that Lego was being shoved down audience's throats ultimately caused The Lego Movie 2 to crash and burn commercially, failing to gross even half that of the original despite solid reviews.

This led to the cancellation of a planned fifth film, The Billion Brick Race, while a proposed sequel to The Lego Batman Movie was also deemed unlikely due to the series' rights shifting from Warner Bros. to Universal.

It honestly feels like Lego films had their brief time in the sun and that's all she wrote, sadly.

After all, the prospect of a third Lego Movie is virtually nil at this point, but had Warner Bros. spread their releases out a little more evenly - say, moving Lego Ninjago to 2018, or simply not making it - perhaps audiences wouldn't have felt quite so suffocated by the series.

Contributor
Contributor

Stay at home dad who spends as much time teaching his kids the merits of Martin Scorsese as possible (against the missus' wishes). General video game, TV and film nut. Occasional sports fan. Full time loon.