3. As Above So Below
Why The Poster Works: As Above So Below was one of those movies which didn't feature much in the way of promotion until very close to its release date, but a poster like this was really all that was needed to grab the attention of moviegoers. It's a startling and colourful image which stands out from the crowd, especially on close inspection when you realise that you're looking at something as iconic as the Eiffel Tower. Throw in those ominous looking skulls emanating out from it, and this is the kind of movie poster that you have to imagine would have had people reaching for their phones in order to find out even more about it. Why The Movie Sucked: It's a shame then that the found footage horror movie ended up being so utterly clichéd and dull. The premise that the catacombs which lie beneath the streets of Paris contain something sinister was an intriguing set up, but As Above So Below fails to ever really capitalise on that, and instead chose to fall back on almost all of the silly tropes which come with this type of movie. Like a lot of low budget horror films, it also has a cast of forgettable faces playing characters who are equally as forgettable and unlikeable. As attractive as the poster might be, this movie proved that it wasn't even worth a Google Search.