15 Best Movie Trailers Of 2017

10. The Hitman's Bodyguard

Whether or not you feel that The Hitman's Bodyguard lived up to the R-rated potential of its marketing, the first red-band trailer did a fantastic job cementing the loony chemistry between Ryan Reynolds and Samuel L. Jackson, in large part thanks to its secret weapon: Whitney freaking Houston.

The trailer makes hilarious use of Houston's iconic "I Will Always Love You" (from her movie The Bodyguard, of course), intercut with foul-mouthed squabbling between Reynolds and Jackson and a ton of cartoonish action.

The song then violently comes to an abrupt end when Reynolds' character is ejected through a car windshield, further realising the heightened tone and how utterly insane the movie was going to be.

It's a damn shame the filmmakers didn't find a way to work the song into the actual movie, because it worked wonders here. It goes without saying that scoring your trailer to the best-selling movie soundtrack of all time is an easy way to ensure box office success.

Advertisement
In this post: 
Deadpool 2
 
Posted On: 
Contributor
Contributor

Stay at home dad who spends as much time teaching his kids the merits of Martin Scorsese as possible (against the missus' wishes). General video game, TV and film nut. Occasional sports fan. Full time loon.