9 Ways The Batman V Superman Trailer Proves The Movie Will Suck
4. It Proves Warner Bros. Are Totally Unaware Of The Market
There's been mumblings about a Batman V Superman trailer for months; since the start of 2015 one site or another (normally ChristianToday) has been claiming it's just over a week away, giving the fans what they wanted to hear instead of any hard facts. In front of Jupiter Ascending? In front of Mad Max: Fury Road? In front of Avengers: Age Of Ultron? They've all been banded around, but instead it's by itself online and in select cinemas in mid-April. Oh... kay? A cynic would say it's attempting to steal some column inches from the incoming Avengers: Age Of Ultron or undercut the hype of the highly-publicised Star Wars: The Force Awakens, which is possibly the dumbest decision in a production defined by its dumb decisions. The simple fact is that Star Wars and Avengers are movies with much more promise. The second tease for The Force Awakens is quite simply brilliant. Continuing the first's balance of the nostalgic and the new (newstalgia?), it somehow makes the year's most anticipated movie even more anticipated (God help us come December). Of course, Warner couldn't have known just what brilliance J.J. Abrams would pull out, but they can't be oblivious enough to think they can go up against the juggernaut of Star Wars and win. And if the release coinciding with one of the biggest times for Warner's rival Disney was pure accident (and how could they not know about Star Wars Celebration?), then it shows the studio have absolutely no sense of industry awareness.