Santa Claus The Movie: 10 Awesome Images You've Never Seen

3. Commercialism Full Circle

Despite the fact that the film is ostensibly a complex metaphor for the increasing commercialisation and meaninglessness of Christmas, the film actually set a record for "the largest ever McDonald's tie-in with a motion picture" well before it was popular to do that sort of marketing tie-in. Hungry festive film fans could pick up one of the plush reindeer pictured below or one of four tie-in picture books. Here's the 1985 ad promising Happy Meal buyers a tie-in prize... http://youtu.be/PcCyrzV43WQ