These Movie Product Placements SUCK!

And so we close out this cavalcade of cash-grabbing product placements with a trip over to China to take a look at what is honestly quite a brilliant little action flick called Exiled. This 2006 flick is basically a Spaghetti Western set within the criminal underworld of Macau and is filled to the brim with incredible shootouts, dark humor and of course more double-crosses than if Game of Thrones had every character played by Marcus Junius Brutus.

However, it's got one scene at the close of the film which is so hilariously plastered with product placement that it beggars belief how this ever got the green light. Actually I know the answer to this and that's because Red Bull paid them to feature one of it's energy drinks in the closing shootout, and thus features a can of the old "piss fizzer" being knocked into the air as the gangster air their grievances out the only way they know how aka by shooting each other point black in the chest.

It's a brilliant action scene, and the bloody aggression shown here is genuinely well shot, HOWEVER, my attention is divided heavily by this and the flying Red Bull can that seems to defy all laws of physics. Seriously I know these guys are quickdraws but the can must have been in the air for about a full minute before coming back down again!

Also, how is this product placement meant to make me want to buy a Red Bull? "Need enough energy to murder everyone in a room? Red Bulls got you fam" "Red Bull Gives You Wings, because you're in f*cking heaven now mate" "Get some Taurine before you hit the floor-ine"

It turns what is a great action setpiece into a very confusing bit of product placement.