10 Bad Habits WWE MUST Kick

6. Time Sensitive

Brock Lesnar Greatest Royal Rumble
WWE/YouTube

A new motivation for WWE's supersized shows recently emerged when reports emerged of the company trumpeting just how many minutes fans had indulged in on their over-the-top service during WrestleMania weekend.

The latest in a long line of ludicrous boasts, that particularly specific measure of time spent in front of the product belongs more in a 'Did You Know' patronising commercial break bumper than quarterly business report, but WWE are trumpeting it all the same as they look for yet more ways to create enough bloat to blind customers and shareholders alike.

Now literally creating content just so they can say they have, the organisation are buying praise because they don't have to pay for time. Few will dip in and out of a live WrestleMania, but the painfully protracted Hall Of Fame now makes substantially more sense. This, despite the fact that even the talent in attendance couldn't be a*sed to see the whole show out.

NXT's TakeOver: New Orleans didn't feel dragged out, but three hours could ultimately mark the first chink in the bulletproof brand's armour. Shows simply can't continue to be as good as they are when they drag on past the point of perfection. The company is eating itself with events so long, then vomiting up the detritus and presenting it as success.

Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett