10 Best WWE Gimmicks That Were Only Used Once

9. The Throwback Tag Team

Concessions Kane
WWE.com

Throwback, or Revival. But don't call it that - after what happened to them, why would anybody want this impossible job anyway?

Dash Wilder and Scott Dawson were the first wrestlers not just to pay tribute to how things used to be but dedicate every facet of their act to it in order to make new what was deemed too old. In the glorious tapestry that was NXT, they were given room to do just that. They harboured no expectations of singles success, nor thirst to turn boos into ego-boosting cheers to sell more merch. The pair never betrayed their modus operandi as a couple of cheating pr* ks who knew exactly how to work around the rules, but constantly had bangers, as if to prove that the two things weren't mutually exclusive.

The Revival were the still points in an ever-changing doubles division, but making the move to the main roster themselves was where it all went wrong. After leaving the company in early 2020, the pair revealed how game they were to do any old Sports Entertainment bullsh*t if given the green light to have their matches afterwards, but Vince McMahon was all take and no give when it came to their booking.

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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett