10 Booking Steps For WCW's Future If WWE Hadn't Killed It

8. Hit Markets The WWF Didn't

In 2000, World Championship Wrestling organised a short tour of the UK and Australia. Great Britain had already become a cornered market for the then-World Wrestling Federation, who were beginning to return annually to the country. It's difficult to foresee WCW having the same success, but the point raised here is that North America was a failing market for them by the turn of the millennium. The tour, specifically in Australia, was fruitful. In 2001, this is something WCW would have had to have capitalised on further. Vince McMahon hadn't yet branched out to doing shows in places like Australia or New Zealand. Maybe that's an avenue WCW could have explored. Grappling fans were starved in these regions, so they would have welcomed the promotion with open arms. Annual jaunts over to Australia or New Zealand could have been big business for WCW. North America, in the long run, would have been the core market for the company again, but they were a tarnished brand to many cities in the country. Things needed a rethink, and WCW needed customers who weren't jaded on the product.