10 Dumbest Decisions In Wrestling History
5. WCW Hires Vince Russo
WCW was already in deep and perhaps irreversible decline, but it degenerated from competitor to copycat with relentless speed from late 1999 onwards, and Russo is chiefly to blame.
That narrative has shifted, since Guy Evans' Nitro has fleshed out Bryan Alvarez and RD Reynolds' Death of WCW, but those texts are complementary. Jamie Kellner didn't so much kill WCW as declare the time of death; were it not a totally f*cked parody of professional wrestling, it might, if removal from the Turner conglomerate was in fact inevitable, have remained a saleable asset.
Vince Russo made it a totally f*cked parody of pro wrestling for so many reasons that they literally filled a book.
Swerve!
Two books, bro!
Titles meant nothing, because the top title changed hands on a twice-per-month basis in 2000. It was claimed by a guy who had absolutely no business stepping foot in a wrestling ring, and David Arquette. On no less than four occasions, the WCW World Heavyweight Title was vacated because the winner didn't even want it. The winner didn't want the very, manifest reason they willingly entered a life of pain. Wrestling was sprinted-through pretext to asinine bullsh*t. Everything meant nothing, because everything was presented as fake, apart from the angles that were really real.
Russo does or did, who the hell cares, a podcast called Castrating The Marks. His whole vision for WCW in 2000 was to cater to the "marks" with insider storylines only they could possibly understand, and even they were mystified.